DUH, WINNING!

This is our version of winning around here. Sunny day at the park next to a lake. I had this photo blown up to an 11x17 today. Then I hung it at the top of the stairs where we will see it all the time. Nothing makes a bad day evaporate faster than this kid.

Good creative is so sexy

I mean it. I work with some amazing designers. It's one of the perks of my job. They're always pretty confident, very trendy, and for some reason... funny. What's cuter than that? I'll tell you. Their work. Good design = aphrodisiac. Test me, I dare you.

Sometimes it's not really the design. It's the delivery. These could possibly be the most fun and clever business cards I've seen in the last several years and I've seen a gazillion. You do things like this with your brand and you'll be remembered.

Don't get me wrong. Hand me a beautifully printed traditional card on paper that makes me know that you aren't a cheapskate and value your brand and I might swoon just a little bit.

Plenty of people believe that the relevance of the business card is long gone. Pretty sure a lot of those people also thought that barber shops died when trendy salons or stupid chains like Bikini Cuts started to pop up in their towns.

Guess what? Some of those barbershops have been there forever because they didn't forget about their brand and they learned how to deliver that brand in traditional and non-traditional ways. Fast Eddies in Allston, MA is one of those.

Tell me you don't like what they're doing? It's so unexpected for a barber shop to put branding first.

I love it!